Two months ago, companies were falling over each other to implement and deliver as many perks as possible to get their teams to stay on-site as often as possible.
- In-house massage therapists
- Individualized catering
- Gym memberships
- Fancy chairs
- Fancier desks
- Bean bags
- Fully stocked fridges and fruit bars
And now these companies are realizing that as many of these perks sit idle, they are left to identify and focus on the perks that truly matter to their teams, the ones that will always be there regardless of whether they are working remotely or on-site.
Whereas before everyone clambered to book the room with the best SMART board and room conferencing services, now everyone is trying to figure out which background works for them, whether they should show on the call as video, are they going to have virtual beers at the end of the week or what tool will they use today for conferencing with clients.
The bubble you had to define your perks have shrunk. Coupled with the priorities (and rightfully so) shipping of orders – getting those 17 ergonomic chairs to your team aren’t going to be of their most urgent priorities.
To get through this new world order, Leaders are going to have to focus on a New set of Perks. These will include;
Challenging and Motivating Work
Right now your team is most likely struggling with comparing their work to the bigger picture that is happening all around them. Your role is to help them see the value and draw the lines so they can see their path forward. If what you deliver has never been the driving fact for people joining your team before, you are about to find out very quickly what drives them.
Developing that Team Culture
Whether you had a team culture before, you have one now and it’s steeped in the environment that is building it. You can either let the environment steer it completely or you can lead the way and show your team what this culture will be. What your role is and theirs. Maybe you’ll start having weekly “virtual coffees” to make sure everyone is doing well or maybe you’ll dress up for meetings to get a quick laugh.
There are so many systems in place for appreciating what your team does that sometimes they can feel like they are there for so many other things and you are simply being grouped into them – “did you do something great? Awesome, let’s wrap it into this celebration on Friday we are already having with everyone else”.
Now those appreciation events are going to change and what will be changing, as a result, is getting back to the way they used to be – when they were authentic, real and directed towards the person that mattered to them most. That’s not going to be an easy switch, but it’s one that will be worthwhile.
The New Job Perks are what you have to work and although they seem like common sense, they’ve been missing for awhile, getting back to them isn’t easy, but maybe that’s the point – if it was easy, everyone would be doing it.